Come without a buyer's journey, and leave with resources to help you start mapping; bring your buyer's journey, and get insights on how it could be improved.
Are you satisfied with your end-clients' Journey Map?
Your job is to move prospects to choose your agency as a business solution, and then to go from onboarding to shared value creation. These spreads or maps are living, evolving aids that change per your agency’s needs and as the marketplace shifts and changes. Instead of beginning with individual stages or phases, it’s best to begin with the end in sight—keep the journey as objectively in view as possible.
Here we'll go into mapping basics, examples of success and failure, and the learnings that changed the way we do everything.
Let's explore two key concepts:
-Key Journey Basics & Resources
-How To Begin Mapping, Where To Start