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The Essence of Agile - look beyond the hype

Track: Community & Business | Skill level: Intermediate


In Feb 2001, the Manifesto for Agile Software Development emerged. Soon it became the next big thing in the industry and everybody was talking about it. The Agile movement is spreading like wildfire in the industry. Most of the companies have adopted Agile and those who are left are in process of adopting it. It's like a trend, all of them wanting to go for cool & new things and not wanting to look left behind. But now we are looking at a backlash against agile. If Agile is so good, why do we still battle with deadlines? why do we end up with badly managed projects with a bulk of technical debts?

Before diving into this world we need to make sure that we understand the origin of Agile and the values that it is driven by, so that we can take our leap of faith. This session would focus on key insights on why Agile Software development manifesto formed, what are the values that drive it, and how is it getting deviated from the path it was actually developed for.

Key Insights:

1.How & why "The Manifesto of Agile Software Development" becomes "The Agile Manifesto".

2.Why people mix Scrum and Agile?

3.Agile is not just about changing job titles (like project manager to the product owner and so on).

4.Programmer animosity towards Agile.

5.Why scaling agile doesn't work in most cases, but some do scale perfectly, such as the Spotify engineering culture.

6.Are we deviating from the core values behind "The Agility Manifesto"?


This session is open for all, managers, team leads as well as programmers. Let's see if we can come to a better conclusion and figure out more sustainable methods for software development

Keynote Speakers

Matt Glaman

Matt Glaman

(Saturday keynote)

Matt Glaman is a developer at Commerce Guys. He is an open source developer who has been working with Drupal since 2013. He is author of the Drupal 8 Development Cookbook, maintainer of, and lover of Irish Whiskey.

Twitter: @nmdmatt

Jeffrey A 'JAM' McGuire

Jeffrey A. "jam" McGuire

(Sunday keynote)

Jeffrey A. "jam" McGuire—Evangelist, Developer Relations at Acquia—is a memorable and charismatic communicator with a strong following at the intersection of open source software, business, and culture. He is a frequent keynote speaker at events around the world. He writes and talks about technology, community, and more on weekly podcasts and as a blogger on This all helps satisfy his inner diva, which he also feeds with performances as a storyteller and musician.

Twitter: @horncologne

Danese Cooper

Danese Cooper

(Sunday closing keynote)

Danese Cooper currently serves as chairperson of the Node.js Foundation. She also works in an open source role at PayPal. Previously she was Director of the Open Source Hardware Association and CTO of the Wikimedia Foundation. She had brief stint at the Bill & Melinda Gates Foundation as a consulting open source strategist. She has been involved with open source since 1999.

Twitter: @divadanese

CxO Day Speakers

Sarah Wood OBE

Unruly Co-Founder (CEO)

Sarah Wood

David Axmark

Co-founder of MySQL

David Axmark

Ben Finn OBE

Co-Founder of Sibelius and CEO at Stealth Poker

Ben Finn

Barney Brown

Head of Digital at Cambridge University

Barney Brown

Professor Andre Spicer

Professor of Organisational Behaviour at Cass Business School City, University London

Andre Spicer

Paul Reeves

Reevo UN Limited

Paul Reeves



CxO Day

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